The Ways in Which Narrative Perspectives Vary in The...

The Ways in Which Narrative Perspectives Vary in The French Lieutenants Woman and Hawksmoor Although there are many different perspectives taken in the two novels that shape the overall theme of each plot, comparisons can be drawn between them to show that they share a few fundamental similarities in the way that the authors present their narrative. By looking at the this presentation, it is possible to extract that the authors share common ground in the role that they take in the novel, the post-modernist way they seem to perceive their own role as a novelist and their perspectives on the theme of time in a novel. These factors combine to suggest that the novels, which have very different stories,†¦show more content†¦Until we start to realise his paranoia, we believe him in his suspicions about Yorick Hays conspiracy and are swayed by his address of him as the serpent Hays. We also get many of his thoughts in italic, like (another giddy son of a whore). The inward perspective that we are given with Dyer also helps us to see aspects of his character like the wa y he, like Charles in The French Lieutenants Woman, is a rebel in the society with his fascination with science and black magic, for which would both have been shunned because the only truth at the time was Christianity. The purpose of this is to show the past through the eyes of someone who lives in the past, like a diary that follows their reports on events. It also allows us to separate the past with Dyer, from the present with Hawksmoor. In the present, Ackroyd is alive to comment on the modern day detective, Hawksmoor, and to a certain extent the third person narrative leaves the readers able to make their own minds up because there is no bias. It also reminds them that they are living alongside Hawksmoor, which enforces the theme of the detective novel because they have to solve the crimes too. As a result, we get a more detached view of Hawksmoors character but we feel that we can trust it more because there is supposedly no bias, (although we are still influenced by Ackroyd) . Finally, Ackroyd also includes an entirely

Television Violence and Children Essay - 1019 Words

Television Violence and Children Thanks to the miracle of television the average American child watches 8,000 murders and 100,000 acts of violence before finishing elementary school (Early Concerns 113). Television violence is responsible for the increase in childhood violence. Watching violence is a popular form of entertainment, and watching it on television is the number one way that children are exposed to violence. Local news shows provide extensive converage of violent crimes in order to increase their ratings (Felson 96). Violence usually refers to physical aggression and aggression is usually defined as any behavior involving intent to harm another person (Sege 34). Television is a central feature of†¦show more content†¦The nightly dose of splattering blood, rapes, car wrecks and screaming victims on television has tripled in the last decade (Johnson 18). Only on television is there violence without pain. Sometimes, television violence is even suppose d to be funny, but grownups know, or are supposed to know, that real violence causes lots of pain and sadness. A young gunshot victim is brought into an emergency room and he astonished his Doctors. He expressed surprise that his wound actually hurt. His Doctors first thought, Boy! This boy is really stupid. But it dawned on the Doctors that what the sees on television is that when the superhero gets shot in the arm, he uses that arm to hold onto a truck going 85 miles an hour around a corner. He overcomes the driver and shoots a couple of hundred people while he is at it. (Early Concerns 112) Another example of violence in childrens television is seen in the cartoon Teenage Mutant Ninja Turtles. This cartoon causes confusion between fantasy and reality. Several children really do think it is okay to use physical violence with other children because the Turtles do and the Turtles are the good guys (Early Concerns 115). Childrens cartoons are among the most violent shows on television, often exceeding 24 acts of violence per hour andShow MoreRelatedThe Effects of Television Violence on Children1315 Words   |  6 Pages Shortly after a Boston television station showed a movie depicting teenagers dousing a derelict with gasoline and setting him afire, six youths attacked a woman and set her on fire in an identical manner. Several months later, NBC televised Born Innocent, a made-for-television- movie, which showed the sexual violation of a young girl with a broom handle. Three days after this program aired, a group of girls committed a similar attack on another 9-year-old girl (â€Å"Wild† A20). These are justRead MoreTelevision Violence and Its Effect on Children867 Words   |  4 PagesTelevision Violence and Its Effect on Children The children of today are surrounded by technology and entertainment that is full of violence. It is estimated that the average child watches from three to five hours of television a day! (Neilson 1993). Listening to music is also a time consuming pastime among children. With all of that exposure, one might pose the question, How can seeing so much violence on television and video games and hearing about violence in in music affect a childs behaviorRead MoreThe Effects Of Television Violence On Children1735 Words   |  7 Pageswatches approximately 23 hours of television weekly. Children spend more time watching TV than doing any other leisure activity. By the time they finish high school, most have spent more time in front of the TV than in the classroom (Strasburger, 1995). On average, a child will see 18,000 murders, robberies, bombings, assaults, and beatings in their years of watching television (Liebowitz, 1997). Not to mention all the food commercials. In today s society, the television is used for more than just entertainmentRead MoreThe Effects Of Television Violence On Children978 Words   |  4 PagesTelevision has become one of the most, if not the most, used form of entertainment for all ages. Every TV show has some kind of age limit whether it’s rated G or R, it’s not always easy for parents to moderate what their children are watching. Young children are very moldable, not only by the people around them, but what is on TV. I have conducted an experiment to see how much violence and aggression are in everyday television shows that children are likely to watch. I have watched three differentRead MoreThe Effects Of Television Violence On Children1552 Words   |  7 Pagesleisure 2.8 hours of television a day. There is the constant outcry from parents and teachers that children are growing to be television-obsessed zombies, or that the exposure to violence from their favorite shows are going to cause aggressive actions. But if that is true, then how is it th at we as adults are able to stop ourselves from murdering everyone we see, especially if we have so many television programs with violence as a feature? The effect that television violence has on us does not comeRead MoreThe Effects Of Television Violence On Children915 Words   |  4 PagesIntroduction Today violence is the gold of television. Violence has become a high demand by the viewers. The more violence equals more views which equals more demand. According to Hamilton (2002), â€Å"Children are not the target of advertisers on most violent programs. But their exposure to violent images can lead to social damages not factored into decisions about when to air programs and where to draw the line on content† (p. 18). The controversial debate that television violence influence children is nothingRead MoreEffects Of Television Violence On Children Essay1722 Words   |  7 PagesEffect of Television Violence Program on Children Now more and more violence television shows appear on the screen. A lot of television shows will remind that is available for certain range of audience. Of course, elementary school student, mostly watch cartoon. However, the television production people will add violence into the show. This study aimed to demonstrate the gender-specific impact of violence-oriented television cartoons for children, and to identify the behaviors demonstrating thisRead MoreThe Effects Of Television Violence On Children Essay1246 Words   |  5 PagesThis guest teaches your children to resolve conflicts through violence. The guest baby sits your kids and teaches them principles you don’t agree with. Does watching violence in TV is harmful for your children? Is it Ok to let the 2 year olds watch TV unsupervised? No says the American replacing baby sitters? Hypothesis: Extensive viewing of television violence causes children to behave in aggressive or harmful ways to others. Children model behavior they see in the media, she wrote in 1993. IfRead MoreEffects of Television Violence and Children3538 Words   |  15 PagesEffects of Television violence and Children Outline: I.THESIS STAEMENT: Although the television serves as a form of entertainment, when you abuse its use, and make it a habit to watch, it gives negative effects on the behavior of children especially in their brain’s development. II. PORPUSE OF THE RESEARCH III. INTRODUCTION IV. HIPOTHESIS amp; METHOD A. CHILDREN QUESTIONNAIRE 1. HOW IT CAN AFFECT VIEWER’S BEHAVIOUR 2. CHILDREN RESPONSES B. EFFECTS amp; RESULTS 1. NEGATIVE EFFECTS a. Behavior ofRead More Children Viewing Violence on Television Essay1412 Words   |  6 PagesChildren Viewing Violence on Television      Ã‚   In virtually all American households, a television is present. Through this electronic device, the public receives different messages. The main use of the television is for entertainment purposes. The programs on television usually mirror and enhance the different aspects of American culture. People ranging from infants to elderly adults watch television, the subject matter that is appropriate for these different age groups varies. Yet, television

The Narrative Stories of Christianity free essay sample

This paper discusses how the Christian scriptures make use of an intensely personal, narrative form of story that gives that religion its unique quality. This paper shows how the Christian scriptures use of an intensely personal, narrative form of story that gives that religion its unique quality, as distinct from Judaism, the religion Christianity evolved and sprung from. It suggests that because of the fact that Jesus? believes were disseminated in a narrative structure, the confession and the personal became the dominant Christian mode of understanding the world, rather than the collective and the tribal. From the paper: The New Testament, or Christian Bible, is divided into three basic sections, that of the Gospels, the Epistles, and lastly the Book of Revelation. The latter two sections were composed long after the death of Jesus. The last has a strikingly a similar form to apocalyptic books of that period. However, the first section, the section that is the founding core of the Christian story, could be entitled ?Jesus speaks. We will write a custom essay sample on The Narrative Stories of Christianity or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page ? Although these books were written considerably after the actual life and death of Jesus, the gospels thus attempt to convey a certain sense of accuracy, of reported testimony of the life of Jesus.

Sample Questionnaire free essay sample

We are from University of Dhaka. As a part of our BBA program we are conducting this survey to understand the Bangladesh Paint Industry. All information will be used in academic purpose only Customer/Consumer Survey 1) Can you remember any brand of paint? a) Asian paints b) Al Karim c) Aqua paints d) Berger paints e) Elite paintsf) RAK paints g) Roxy paintsh) Romana paints i) Ujala paints 2) Why you choose this brand? a) Brand name b) Quality c) Other facility. 3) Do you have any experience about painting? ( Yes ( No ) How many times you have used this brand? 1—2—3—4—5—6—7—8—9—10—11––12 5) Which brand you used last time? . 6) Did you face any problem with this brand? ( Yes ( No(if YES, then Question 7) 7) What types of problems you faced during your last experience? a) Durability b) Reservation c) Mixingd) Availabilitye) Quality 8) How you come to know about this brand? a) Painter b) Advertising c) Re ference d) Others 9) Which brand is most effective? a) Asian paints b) Al Karim c) Aqua paints ) Berger paints e) Elite paintsf) RAK paints g) Roxy paintsh) Romana paints i) Ujala paints 10) Which facilities did you get? a) Creditb) Transportation c) Discount d) Bonus e) Others 11) How do you take the decision for purchasing Paints? a) Priceb) Qualityc) Previous Experience d) Reference e) Self Judgmentf) Available assortment 12) Which one attribute you prefer most? a) Quality b) Cost/Pricec) Availability 13) Do you know about color bank system? ( Yes ( No. We will write a custom essay sample on Sample Questionnaire or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page 14) Do you have any experience of this system? Yes ( No Name Address: . Age: Occupation: Site description:†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦. Sex: ( Male ( Female Date: Mobile: Thanking you for your kind cooperation We are from University of Dhaka. As a part of our BBA program we are conducting this survey to understand Bangladesh Paint Industry. All information will be used in academic purpose only Paints Dealer Survey 1) For how many years have you been conducting your business? . 2) How many brands of paints are available in your store? 1—2—3—4—5—6—7—8—9—10—11––12 3) Which brands are available in your store? a) Asian paints b) Al Karim c) Aqua paints d) Berger paints e) Elite paintsf) RAK paints ) Roxy paintsh) Romana paints i) Ujala paints 4) Which brand is highly available in your store? a) Asian paints b) Al Karim c) Aqua paints d) Berger paints e) Elite paintsf) RAK paints g) Roxy paintsh) Romana paints i) Ujala paints 5) Why this brand is most available in your store? a) Customer demand b) More convenient c) Less costly d) Easy to handle e) Smooth delivery 6) Which company facilitates you most? a) Asian paints b) Al Karim c) Aqua paints d) Berger paints e) Elite paintsf) RAK paints g) Roxy paintsh) Romana paints i) Ujala paints ) What types of facilities do you get from the company? * a) Credit b) Transportationc) Commission d) discount e) Others 8) Which brands is highly preferable by customers in your store? a) Asian paints b) Al Karim c) Aqua paints d) Berger paints e) Elite paintsf) RAK paints g) Roxy paintsh) Romana paints i) Ujala paints 9) Which benefits attract you most? a) Credit b) Smooth Deliveryc) Commission d) Capability of Producte) Other 10) What is the discount structure that you get from the different companies? |company |invoice |Payment |TOC |Sp. Comm. scheme |Others | | | | | | | | | | | | | | | | | | | | | | | | | 11) What are the sources of your customer attraction? a) Directly/Floatingb) Advertising by Companyc) Media (Painters) 12) If third party (Painters others), which facilities do you give to them? ) Credit b) Installment c) Commission d) Discount e) Bonusf) Others 13) Do you keep good interactions with the painters? ( Yes ( No 14) What are your main offerings to customers except the core product? a) Well behave b) Transportationc) Greetings d) Occasional offering e) Discounts 15) What is your pricing system? a) MRPb) Competitivec) Floating 16) How much commission you consider to customers from your earnings from respective company? a) Full discount b) 80/20 c) 50/50 d) 90/10 17) Which brand is profitable to you? a) Asian paints b) Al Karim c) Aqua paints d) Berger paints e) Elite paintsf) RAK paints ) Roxy paintsh) Romana paints i) Ujala paints 18) Do you use color bank technology? ( Yes ( No 19) Do you get any benefit by using this technology? ( Yes ( No 20) Do you help customers to decide Paints? ( Yes ( No 21) What are the new products in the market? †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ Name: .. Address: . Age: Occupation: .. Sex: ( Male ( Female Date: Mobile: Thanking you for your kind cooperation We are from University of Dhaka. As a part of our BBA program we are conducting this survey to understand Bangladesh Paint Industry. All information will be used in academic purpose only Painter Survey 1) For how many years have you been doing the job? . 2) Which brand you prefer most currently? a) Asian paints b) Al karimc) Aqua paints d) Berger paintse) Elite paintsf) RAK paints g) Roxy paints h) Romana paints i) Ujala paints 3) Why you choose this brand? ) Quality b) Brand image c) Customers demand d) Incentive from dealer e) Incentives from company 4) Do you get any benefit from Dealer? ( Yes ( No 5) What is the main benefit that you get from a dealer? a) Credit b) Installment c) discountd) Commission e) Others 6) Do you enjoy any type of benefit from different paint company? ( Yes ( No 7) What types of benefit you get from different company? †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢ € ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ 8) Which facility attracts you most in a dealer store? a) Credit b) Installment c) discountd) Commission e) Others 9) What are the new types of inventions currently available in paints industry? 10) From which dealer did you buy most in last six month? . 11) What are the problems you face with different paints? a) Applicationb) Material c) Reservingd) Others 12) Do you have got any product application training from companies? ( Yes ( No If YES, please specify when where†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ 13) Do you prefer color bank paints? ( Yes ( No 14) Why you choose or not choose the color bank? †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. Name:

A Bend In The River essays

A Bend In The River essays The novel, A Bend in the River, centers on Salim, a Muslim of an Indian family who has lives in coastal towns. Salim himself is not really a smart man, not intellectual at all. It takes place in an unnamed east coastal African country. The topic, which Im going to handle, is about the comparison of Salims view of The Big Man contrasting with Naipauls view of Mobutu in A New King for the Congo. The Big Man is the countrys new elite. He is a raw, fearful, and greedy man. He rules by rhetorical devices, and sorcery. The Big man is the president for life. Many things are changing in the country. Big buildings are being built; young ones are admitted to new schools and universities; the street thugs are all enrolled in the army. Its like if The Big Man is making a difference there. Many things are changing, even to the point where the tribes are fading away, the social classes that are dismembering from society. People living there are also losing most of their self-assurance. They even listen to 3-hour lectures from The Big Man on radio. We can clearly see what is happening. The Big Man is making things exactly how he wants them. He is making the society believe that there is going to be only one source of power, and thats going to be him. He basically wants to eliminate all the tribal life and bring out a new way of living. Salim, like I said in the beginning is not a very intellectual man, so he is trying to understand the new Africa. It hasnt all setup in his mind yet. So he decides to be patient. At the end the Big Man pretty much ruins Salims life by assigning his little shop to Citizen Theotime. But personally I dont think that giving away his shop like that affected him that much. I think its the way he wanted him to do things that mad him mad. The Big Man wanted Salim to let Theotime be the boss, be someone he wasnt. Basically the B ...

Correcting Needless Sentence Fragments in Paragraphs

Correcting Needless Sentence Fragments in Paragraphs This exercise offers practice in identifying and correcting needless sentence fragments during the editing stage of the writing process. Instructions The following descriptive paragraph contains three needless sentence fragments. First, identify the three fragments, and then correct each oneeither by attaching it to an adjacent sentence or by turning the fragment itself into a complete sentence. When youre done, compare your corrected sentences with those in the edited version of the paragraph below Anthony (unedited draft) My five-year-old son Anthony is built like a little wind-up toy. His black curly hair, bushy eyebrows, a cute button nose, and chubby cheeks, which people cant resist pinching. These make him look like a life-size teddy bear. Anthony loves to wear his favorite black leather jacket with the image of Mumble the penguin on the back. And jeans with patches on the knees as a result of the holes he puts in them while crawling on the floor, pushing his toy cars around. Indeed, he is a very energetic little boy. In one afternoon, he will ride his bicycle, play video games, complete a 200-piece jigsaw puzzle, and, of course, play with his toy cars. In fact, his energy scares me sometimes. For example, that time on the roof. He shinnied up a tree and jumped onto the roof. However, he wasnt energetic (or bold) enough to climb back down, and so I had to rescue my wonderful little wind-up toy. Here is the edited version of Anthony, the descriptive paragraph that served as the model for the sentence-fragment editing exercise. Keep in mind that there are multiple ways of correcting the three fragments in the exercise. Anthony (edited version) My five-year-old son Anthony is built like a little wind-up toy.  He has black curly hair, bushy eyebrows, a cute button nose, and chubby cheeks, which people cant resist pinching.  These make him look like a life-size teddy bear. Anthony loves to wear his favorite black leather jacket with the image of Mumble the penguin on the back  and his favorite jeans, the ones with patches on the knees. The patches cover the holes that came about from crawling on the floor, pushing his toy cars around.  Indeed, he is a very energetic little boy. In one afternoon, he will ride his bicycle, play video games, complete a 200-piece jigsaw puzzle, and, of course, play with his toy cars. In fact, his energy scares me sometimes.  For example, I will never forget that time he shinnied up a tree and jumped onto the roof.  However, he wasnt energetic (or bold) enough to climb back down, and so I had to rescue my wonderful little wind-up toy.

Business Research for Decision Making Essay Example | Topics and Well Written Essays - 250 words

Business Research for Decision Making - Essay Example both of his sons are not keen to follow in his footsteps and the debate ensues over the implications of family control on the overall performance of the Larouche Candy Company (Bougie and Sekaran, 2013). For this reason, they hired an external consultant, Paul Thomas Anderson, to conduct a business research on the company. A business research is a process that is objective and systematic where one gathers record and analyzes data with the aim of making an informed business decision. The project done on the company is a research project because it will study the pros and cons of running a family business. Paul will provide evidence to show the difference in performance between family owned business and non-family owned business. The truth is that family owned businesses still remain competitive in the market and their performance is almost similar to the other businesses (Barontini and Caprio, 2005). It is good that they decided to hire an external consultant to research on the Larouche Candy Company. External consultants are able to give an informed decision that is not biased. Luc can provide data on the business performance in the years it has been handed down the generations. This will assist Paul as he compares the data with other competing businesses. The basic research can help Paul solve the problem in the company. This is because research shows that family owned businesses perform when the family member does not hold an executive position (Allouche, 2008). Therefore, one of Luc’s sons can take control over the business, but let another person make decisions about its

My favorite brand( NIKE shoes ) Research Paper Example | Topics and Well Written Essays - 750 words

My favorite brand( NIKE shoes ) - Research Paper Example Nike, founded in January 25th 1964 by Bill Bowerman and Phil Knight as Blue Ribbon Sports, is an American multinational enterprise headquartered near Beaverton, Oregon, the designs, develops, manufactures and markets footwear, apparel, equipment, accessories and services. Valued at 10.7 billion USD, it is the most valuable brand among sports businesses and as of 2012, had more than 44,000 employees worldwide (Carbasho & Westport, 2010). It is quite easy answering people who ask what type of shoes I prefer (as it is clearly Nike), what I find particularly engaging is answering why I like Nike Shoes in a single sentence since it is a topic I could go on about for a whole day. Nike shoes are amazing in a plethora of ways and reasons. First of all, I like Nike Shoes for the wide variety that they offer. If you visit a Nike shoe store, guaranteed you will find a myriad of confusing choices to pick from. And if you’re not the disciplined type, you could easily go on an impulse buying spree. Nike shoes come in different amazing designs, colors, sizes, and so on, for all sexes. Virtually all tastes and preferences are catered for in a Nike store. It’s nearly impossible to miss something that strikes (or even something to gift to a special one on a special occasion). Secondly, Nike shoes elicit deep passion in me for the relative comfort they offer. Wearing Nike shoes is almost as comfortable as walking naturally barefoot except that your feet are now protected. So long as you pick a suitable size, you will always find Nike shoes designed for utmost comfort and protection. No pinches or sore toes at the end of that morning exercise, unlike other brands I’ve come across. In addition, Nike shoes offer durability unlike any other. Whether it is rigorous exercises or calm walks, Nike shoes will serve you for a good period of time before fading away/ aging. They are built tough to match any purpose. From my

Cat in the Rain Ernest Miller Hemingway Essay Example for Free

Cat in the Rain Ernest Miller Hemingway Essay Hemingway was an American author and journalist. His distinctive writing style, characterized by economy and understatement, influenced 20th-century fiction, as did his life of adventure and public image. He produced most of his work between the mid-1920s and the mid-1950s. He won the Nobel Prize in Literature in 1954. Hemingways fiction was successful because the characters he presented exhibited authenticity that resonated with his audience. Many of his works are classics of American literature. He published seven novels, six short story collections, and two non-fiction works during his lifetime; a further three novels, four collections of short stories, and three non-fiction works were published posthumously. â€Å"Cat in the rain† is a piece of fiction referring to the literature of interpretation. This story is also a psychological one because the author investigates human characters and their relationships. The story is told in the 3rd person narrative. The title of the story admits the fact that the cat’s image makes great play in the story. We can say that it is symbolic title. The characters presented Directly. The text of the story is not homogeneous: it is interrupted with the elements of description and the characters’ dialogues. The plot of the story is meant to begin before the narration itself starts. There isnt any preface to the story, the reader knows nothing about the couple’s past. Author shows his characters in a certain period of their lives. â€Å"Cat in the rain† is about an American couple on vacation in Italy. While at their hotel the woman saw a cat and the story progresses from there. During the story it is made obvious that the couples relationship wasn’t good. Author uses the cat stuck in the rain with nobody to care for it to symbolize the wife wasn’t loved by her husbund. So, the story begins with the description of the hotel where two Americans stopped: â€Å"Palms grew and the bright colors of the hotels facing the gardens and the sea†. We can say that this place is very beautiful. But only one thing breaks the idyll the rain, that’s why the couple stays in and just a cat in the rain attracted the young woman’s attention. She wanted to get the cat inside. At first sight everything seems to be ideal: a cozy room on the second floor, lovely view from the window. And only the description of the rain evokes the mood of sadness in the reader. To bring home this air of melancholy which is felt when it is raining, the author uses such stylistic device as parallel constructions: The rain dripped from the palm trees. The water stood in pools on the gravel paths. The sea broke in a long line in the rain and slipped back down the beach to come up and break again in a long line in the rain . We can notice that nouns rain, pools, sea belong to one sphere the water. This stylistic device is employed by the author to create the atmosphere of inevitability. People can not hide from the rain. Water is everywhere: it is on the ground, it is pouring from the heavens as though the nature weeps for something. Here author uses alliteration of sounds [r], [l]: Rain dripped from the palm trees, the sea broke in a long line in the rain, it brings the rhythm to the description of the weather. Complication starts when the American young lady saw a cat in the rain. The cat sat under the table and tried to make herself so compact that she wouldnt be dripped on†. Suddenly the girl felt strong desire to get this cat. It must have been a miserable spectacle: wet, homeless cat crouching under the table in the empty square. The girl decided to go down and get this cat. Here we get acquainted with her husband. He is lying on the bed and reading and he has no desire to go out in such weather for the cat his wife wants so much. Although he proposed it but sooner out of politeness and he did not insist. â€Å"Don’t get wet†- he said, but it wasnt a care he said it just to say something. Later we can see that the hotel-keeper gives to her more attention than her own husband. Thats why she liked the owner of the hotel so much. Emphasizing the girls attitude to the hotel-keeper the author resorts to repetition: She liked the deadly serious way he received any complains. She liked his dignity. She liked the way he wanted to serve her. She liked the way he felt about being a hotel-keeper. She liked his old, heavy face and big hands . Unconsciously comparing him with her indifferent husband she liked him because he displayed a kind of attention to her. He always bowed seeing her. His attention can be explained by the fact that he was the owner of the hotel and it was his due to take care of his clients, especially if they were foreigners. He just wanted them to feel comfortable and convenient. He displayed paternal care and attention to her. May be the girl was disposed to the hotel-keeper because he reminded her of her own father who was always kind to her. Anyway, it was so pleasant for the girl to feel sympathy and care. The author says: The pardons made her feel very small and at the same time really important. She had a momentary feeling of being of supreme importance. That is the reason she liked him. He made her feel important. He listened to her every word and request, and she knew that her every little whim will be fulfilled, and that can not be said about her husband who never worried about her feelings. The climax starts when the young lady went upstairs in her room. The only reaction of her husband was the question if she got the cat. He did not notice her disappointment. Suddenly the girl felt unhappy. Through her sad monologue the writer shows all her dissatisfaction with the life, beginning with the absence of the cat and ending with her short clipped hair. I get so tired of itâ€Å"- she says about her hair, but it is not just looking like a boy that she is tired of. She is tired of a boring life, of her indifferent and selfish husband who remains deaf to her despair. She does not say directly that she is not satisfied with her family life. But the reader can see it in the context. She says: I want to pull my hair back tight and smooth and make a big knot at the back that I feel. I want to have a kitty to sit on my lap and purr when I stroke her. She wants to have long hair to look solid and respectable. She wants to have children and her own house which she associates with silver and candles. And the cat in her dreams is a symbol of refuge, something that she corresponds with such notions as home and cosiness. The author underlines the idea of dissatisfaction using repetition. In importunate repetition of the construction I want the reader can see the girls emotional state. This stylistic device discloses her excitement. The emotional tension increases. And I want to eat at a table with my own silver, and I want candles. And I want it to be spring and I want to brush up my hair out in front of the mirror and I want the kitty and I want some new clothes . Here is an example of polysyndeton. The abundant use of the conjunction and makes the members of enumeration more conspicuous and also serves to emphasize the girls state of confusion. The syntax also contributes to the effect of extreme agitation of the girl. The writer deliberately avoids the use of commas in the girls speech to show uninterrupted, without any pauses flow of speech which testifies to her emotional excitement. This abstract may be regarded as the climax of the story. Here the emotional tension reaches its highest degree. The girl throws out all her discontent, all her negative emotions which she accumulated during her joint life with her husband. Then the peak of the climax comes: Oh, shut up and get something to read says her husband. Estrangement grows between two people. The girl feels insulted and stays looking out of the window. It is still raining. The rain is present during the whole narration. The moment when hotel-keeper passed her a cat is outcome. Probably pardrone didn’t understand the melancholy of the girl. However human advantage, a kindness are opposed egoism of her husband. In this story, cat is the symbol of woman. Woman feels lonely, dependent, and unhappy. She is just like a cat in the rain wet, alone. She is neglected like a poor kitty. She needs to be loved (by her husband) and need interest, security, and comfort. Her husband doesnt attach importance her ideas, feelings. He doesnt behave her like his wife, so the woman doesnt like her life, her clothes, and her hair. She wants to have a kitty because she wants give her love to this poor kitty. In ‘Cat in the rain† we can see a hidden idea between the lines, author doesn’t say it directly. Hemingways talent lies in deep psychological insight into human nature.

Gifted and Talented Program Admissions: Needed Improvements and Reforms

Gifted and Talented Program Admissions: Needed Improvements and Reforms Gifted and talented programs are intrinsically valuable to many children’s education as they provide a system in which all students involved are engaged, challenged, and intellectually stimulated. In "How People Learn", Donovan, Bransford, and Pellegrino (1999) stress the importance of each student being given reasonable and appropriate goals based on his or her level of understanding and competency (p. 20). Gifted and talented programs help institutionalize the attempt to meet all student’s needs by providing uniquely appropriate challenges which aim to keep every student engaged, thus receiving the best chance at success. Although there are many valuable and important aspects of gifted education, there are also significant issues rooted in the base of America’s gifted and talented programs, one of which I will address throughout this paper. In my opinion, the most notable problem which troubles gifted and talented programs is the system by which students are se lected to join their school’s gifted and talented program. The problem associated with how students are chosen to join a gifted and talented program stems from the way that we define giftedness. Because there are countless ways in which any individual can define talent, the government created a federal task force in 1972 to study gifted education in order to standardize the way in which schools choose students for and implement their gifted and talented programs. The task force’s results are known as the Marland Report and include much information as a result of their research, including a decision that a public school’s gifted and talented programs should aim to serve between 3 and 5 percent o... ... for the Gifted. New York: Teachers College Press. Borland, James H. (2003). Rethinking Gifted Education. New York: Teachers College Press. Donovan, Bransford, & Pellegrino (1999). How People Learn. National Academic Press. Eby, Judy W., & Smutny, Joan F. (1990). A Thoughtful Overview of Gifted Education. New York: Longman. Fulkerson, Jan & Horvich, Michael (1998). Talent Development: Two Perspectives. Phi Delta Kappan, 79(10), 756. Johnsen, Susan K. (2003). Issues in the Assessment of Talent Development. In James H. Borland (Ed.). Rethinking Gifted Education (pp. 201-214). New York: Teachers College Press. Meier, Deborah (1995). The Power of Their Ideas. Boston: Beacon Press. Shore, Bruce M., Cornell, Dewey G., Robinson, Amy, & Ward, Virgil S. (1991). Recommended Practices in Gifted Education. New York: Teachers College Press.

Kingfisher Airlines Essay

Background: Kingfisher airlines started out as a UB group subsidy, a USD 2 billion diversified conglomerate, which holds more than 60 companies under it which are associated with major industries. The United Breweries group owned the kingfisher airlines. Kingfisher airlines had then commenced its commercial operations in the year 2005 on the 9th of May. Operating with a fleet of four new Airbus A320-200’s, kingfisher airlines had its first travel from Mumbai to Delhi. Subsequently the airliner had even commenced its international maneuvers on the 3rd of September 2008, by interlinking Bangalore and London. However it faced a worsening economic scenario since 2008. The mighty airlines in the present day scenario is facing many bankruptcy problems, pushing the airline to ground many of its destinations and aircrafts. Introduction: It was the year 2006, when kingfisher airlines got listed in the stock exchange after it had been setup in the year 2003. The present day situation for KFA is that it has a staggering Rs.8200 Crore debt and the money to pay for fuel, salaries and airport fees etc. is running out. Due to this KFA has lost all its hopes and has pleaded the government to give them a total  bailout but according to market analysts, the actual flaws in KFA’s business plans and the functioning are due to the endless woes of it , which is the major root problem of the airline. So my research question for the current commentary would be â€Å"Will kingfisher airlines be able to recover from the present debt crisis using the current financial strategies?† Syllabus area covered: SWOT analysis Current Ratio Analysis GPM and NPM ratios – Analysis of the balance sheet Findings: When Deccan Aviation’s Captain G.R Gopinath was looking forward to selling off his airline, then is when Vijay Mallya who kept denying that he couldn’t even think of buying an airline whose business model is so different than that of his had suddenly put in his bid and apparently clinched the deal. It was an interesting deal because KFA had got the license to fly immediately and got immediate listing as soon as it purchased Deccan Aviation but it was not all good, along with the goodies they had even acquired the losses incurred by the airline. The promoter group of the airline that is the UB Group had an experienced set of officials to run its business which majorly includes Vijay Mallya himself. The Airliner’s second problem was that its chairman was acting like an absentee landlord and was concentrating on his other business. The third mistake that Kingfisher Airlines had made was that they could have first consolidated its domestic operations and then got into international flying as then the competition increases a lot and only those with enormous money resources survive. SWOT Analysis: Strengths Weaknesses Strong brand image Financial support from the promoter that is the UB group. First Indian carrier that started out with a whole new fleet of planes. Quality service and innovation Financial issues due to heavy debt borrowing The laying off of employees has caused a bad image. The maintenance costs were very high at ground and airline level. The company still has not met its breakeven. The ticket pricing was very high, not in the affordable range of the commoners unlike its competitors which are priced economically. Opportunities Threats Poor service of air India and problems of strikes in jet airways. Growth in air travel, the number of passengers has increased. Route Rationalization: cutting down business in unprofitable sectors and services to cities.1 Debt Recast: Kingfisher Airlines must ask the banks to reduce the interest rates of the loans and possibly find a local investor to invest some money in their business2. Low cost carriers obtaining the larger market share. Fuel costs also have increased subsequently. Economic slowdown Infrastructure constraints Banks will aver on severe security before giving in any more loans which they need for their operational costs. Some banks may even go up to the extent of calling in all their debt. The airline’s promoter funds will be tapped, which will put pressure on the finances of the UB group Current Ratio Analysis: It can be defined as the company’s ability to meet its short term maturing obligations. The current ratio is calculated using this formula: Current Assets/Current Liabilities. For the year 2012 (as of march 31st) = 16188.35/84428.04 = 0.19 (all values in million INR) For the year 2011 (as of march 31st) = 29738.26/55255.85 = 0.54 (all values in million INR)   3 http://www.marketing91.com/swot-kingfisher-airlines/ 4 http://m.outlookindia.com/story.aspx?sid=4&aid=279017 It can be seen that the current ratio has decreased from the year 2011 to  2012 which indicates a threat to the company as the debt to assets has significantly increased and has not yet been repaid in the right model to improve and come out of the debt crisis. Following is a graph that shows the plotting based on the balance sheet3. We can see that the current ratio is less than 1:1 for both the years which indicates that the short term debts of the business are much greater than its liquid assets, which could spell disaster for its survival if creditors demand payment. Which is the case for kingfisher airlines as there crisis has been increasing and increasing as there are no sources for revenue that can be used to pay out even a part of the debt. If the company’s current ratio falls below 1, it implies that the company has a negative working capital, it is then required for the business to take a closer look at the business and there are no liquidity issues. If the ratio is drastically below 1 it implies that the company has inventories that can be converted into cash and this involves to be seriously concerned into the working which when neglected can lead to a financial crisis like in the case of Kingfisher Airlines. When observed in the financial values the income from operations has increased drastically from march 31st 2011 to march 31st 2012 which can be accounted to the loss in operations and trade. If we observe the employee costs also have been cut down on a large note due to the laying off of the employees and staff members. The aircraft lease rental has been subsidized as the fleet of Kingfisher airlines has decreased. If we compare the quarters between December 31st 2011 and march 31st 2012, we can see that the aircraft fuel expenses are more or less the same, which shows a loophole as to why is there still such high fuel expenses even though the operations and fleet have been reduced or more close to being closed. The losses between the same periods have almost increased more than double the times. Hence we see the net losses of the company to increase from (44.426.95) to (115,152.60) lacs which shows the growing debt crisis of Kingfisher Airlines. Price Movement and Performance Charts of Kingfisher Airlines Index Comparison and Ownership Pattern of Kingfisher Airlines Source:http://www.bseindia.com/bseplus/StockReach/AdvanceStockReach.aspx?scrip code=532747 From the above graphs, it can be clearly seen of what the past, present and future trend of Kingfisher Airlines is going to look like in the respective areas mentioned above. GPM (Gross profit margin) For the year 2011 -4.8% For the year 2012 38.2% It can be seen that the gross profit has been depreciating at an exponential rate which shows that there is absolutely no scope of business for kingfisher airlines, as its functioning and sales have gone down on a drastic rate, thus leading to its mounting losses. NPM (Net Profit Margin) For the year 2011 21.1% For the year 2012 382.01% When we calculate the net profit for the company we can observe the change in it from the year 2011 and 2012 there is difference of about 360% which shows the enormity of the debt that kingfisher airlines is heading towards. The company’s market share has also shrunk a lot due to the onboard crisis. Below is the pictorial representation of the difference in the market share of kingfisher airlines between the financial year 2011 and 2012. FOR THE YEAR 2011 FOR THE YEAR 2012 Analysis: It can be seen that Kingfisher Airlines has gone for public issue before it obtained Deccan Airlines so a part of the money might have been raised from /the money gained out of it. The UB group was the promoter of the company so it had the maximum stake in the Airlines but lately due to the debt crisis its stake is being diluted in order to issue them to other public who can invest money and might raise some capital for the business, doing so it is raising financial pressure on the UB Group. The Going concern status of kingfisher airlines has already been lost which might pose a threat for investors investing in the company which might lead to very bleak chances of survival. Problems: Fuel dues: Kingfisher Airlines had been a nonpayer of fuel bills which lead to many problems for the airliner. HPCL (Hindustan Petroleum Corporation Limited) had abridged the supplies of fuel for the airliner in lieu of non-payment of overdue fuel bills. Delayed Salary: Kingfisher Airlines had not paid salaries to its employees from October 2011 to January 2012, which had caused employee dissatisfaction. It had also been noted that the tax cut from the employee’s income at the source was also defaulted while paying to the tax department. There was a delay in the aircraft lease rentals which has to be paid to GE Commercial Aviation Services, which later lead to repossession of four A320 aircrafts. Airport Authority of India had slammed notices on kingfisher for a due on bills which amounted to about 255.06 crore INR. This had happened because the airliner was working on a cash and carry basis with a daily expense of 0.8 crore INR. Kingfisher Airlines had even service tax arrears which invited the possibility of legal action against the airliner. Kingfisher Airlines was declared as a Non Performing Asset (NPA) by the banks that had lent money for the airliner to carry out its business. Later, KFA suffered more problems such as erosion of net worth, frozen bank accounts, much of its fleet being grounded and suspension of ticket sales by International Air Transport Association (IATA). Kingfisher Airlines share price from Sep-2010 to Sep-2011 Measures Taken: Revenue Inventiveness One world alliance membership would allow KFA to have incoming inland  passenger growth. Co-branded Credit Cards – Kingfisher Airlines had issues the King Club ICICI co-brand card as ICICI bank is one of its major lenders. Kingfisher Express: DTD (Door to Door) Cargo express services to capture the under penetrated air-cargo delivery service. Cost Reduction inventiveness Streamlining distribution channels. Renegotiating vendor agreements – airport and fuel discounts, operating leases at a discount. Control over discretionary spend – reduction in rentals, cost of transport, local conveyance and communication. Optimize space. Operational efficiency: saving on fuel consumption. Equity infusion Debt Re-schedulement Capitalization of its expenses which would lead to the increase in the net income, reduce the stockholder equity and total assets will upsurge for the same amount of expenses. Strategies for Kingfisher to come out from its Debt Crisis: Rescheduling and restructuring of loans- the unsecured loans must be converted into equity share capital then Kingfisher Airlines can avoid the finance cost of the unsecured portion but the promoter’s (UB Group) holding will drastically decrease and even the secured loans can be paid in almost the same manner. Thus the banks will have to increase the period of repayment and decrease the rate of interest on the loans which might help KFA’s operations and possibly the loans might be cleared. There must be efficient strategies to increase the turnover of the company which includes the change in pricing strategy and making it competitive to its co-airlines. Fuel subsidies from the government – KFA must convince the government to give them fuel subsidies by which they can run their airlines and then slowly repay back all its debts. FDI ( Foreign Direct Investment) – there is a larger chance of KFA getting merged with some international airline if the FDI limit is increased which will thus lead to the acquisition of Kingfisher Airlines by an international carrier but will be relieved of its debts and would not then effect the promoter group. Conclusion: The present condition of Kingfisher Airlines can be due to a series of reasons but ultimately it was a rise and all of a giant domestic carrier for India. There are very few chances for the company to bail out from its current situation. The hope of an international merger with Kingfisher might give a ray of hope to the survival of the airlines. If the current debt crisis is not put on hold and keeps increasing, there would be only one door open for Kingfisher Airlines that is to sell out everything to repay all its debts to banks and lenders thus leading to the ultimate collapse of Kingfisher Airlines.

Leadership Styles and Theories Discussion

Leadership Styles and Theories Erica Hunter Faculty: Sherry Knight NUR 415 Leadership and Management in Nursing March 18th, 2013 The student name indicated on this title page signifies that the author has read and understands the IWU Honesty Policy as outlined in the Student Handbook and IWU Catalog. Affixing this statement to the title page certifies that no cheating or dishonest use of information has occurred in completing this assignment. The work submitted is original work specific for this course.If cheating and/or plagiarism are discovered in this paper, it is acknowledged that the university policy will be followed, and may result in dismissal of the student from Indiana Wesleyan University. Leadership Styles and Theories Leaders in healthcare and in business follow a leadership style to manage their employees. The Leadership styles vary from two factor theory, expectancy theory, and OB modification to transactional theory and transformational theory.The two factor theory is where the organization considers salary, status, and security to promote job satisfaction (Yoder-Wise, 2011, p. 10). Expectancy theory is where the organization believes an individual perceived needs influence their behavior thus affecting their work performance (Yoder-Wise, 2011, p. 10). OB modification is where the leader uses positive reinforcement to motivate followers to repeat constructive behaviors in the workplace (Yoder-Wise, 2011, p. 11).The two main theories I want to focus on are transactional and transformational theories. A transformational leader is one who promotes teamwork among the staff, encourages positive self-esteem, motivates staff to function at high levels of performance and empowers staff to become more involved in the development and implementation of policies and procedures (Atkinson Smith, 2011, p. 44-50). This leadership style is readily received by employees. This type of leadership was practiced when I worked in endoscopy at Miami Valley Hospital.The team leader Kandi encouraged the staff with positive affirmations. She would take the time to teach new policies and give an opportunity for the staff to ask questions about the change. Kandi followed up on quality issues and if an error was found she used it as an opportunity to learn for the employee in a non-punitive manner. Transactional leadership is when employees adopt the traditional view of the â€Å"boss† image (Yoder-Wise, 2011, p. 39). The superior makes the decisions with little or no input from the subordinates.This leadership style makes employees feel powerless and worthless to help with change. Hopefully this leadership style is used less within organizations. Leadership Styles and Theories References Atkinson Smith, M. (2011, September). Are you a transformational leader. Magnetic Pull, 42(9), 44-50. http://dx. doi. org/10. 1097/01. NUMA. 0000403279. 04379. 6a Yoder-Wise, P. (2011). Core Concepts. In P. Yoder-Wise (Ed. ), Leading and Managing in Nursing (5th ed. , pp. 5-6). St. Louis, Missouri: Elsevier Mosby.

Financial Accounting by Dr. Ebenezer

Financial Accounting by Dr. Ebenezer Discoveries, Revelations and Impressions A presentation concerning accounting and finances was provided by Dr. Ebenezer. In his presentation, Dr. Ebenezer provided a brief overview of the phenomenon of financial accounting, as well as the process known as operational accounting. The presented identified the key functions of FA and the means of carrying out the procedure within an organisation.Advertising We will write a custom critical writing sample on Financial Accounting by Dr. Ebenezer specifically for you for only $16.05 $11/page Learn More Though the issues related to finances and accounting are traditionally perceived as â€Å"dry,† the lecture provided by Dr. Ebenezer seemed really enthralling to me. I was literally captured by the new and exciting facts about the phenomenon of accounting, the possibilities that it opens for a businessman, and the benefits that a company may obtain with the choice of a proper accounting strategy. Particularly, the fact that financial accounting is opposed to operational accounting was quite a surprise for me. Before reading the lecture, I had no idea that the concept of FA had any phenomenon to oppose it to begin with. The resulting discovery of to two phenomena and the way, in which they completed the concept of accounting, made me feel that eventually some light has been shed on the issue. The consequences of understanding the specified detail are beyond impressive – by using only FA in my practice, I would suffer considerable losses because of the lack of focus on the internal users1. The idea of taking huge losses, which may even exceed an organisation’s revenues (e.g., around $ 500,000 from the lack of attention to the knowledge management issues), literally made be relieved that I have acquired this essential piece of information. The concept of financial accounting can be related to the Positive Accounting Theory. Allowing for an identification of the methods of acco unting that lead to maximising the company’s profits, the specified theory strikes me as truly brilliant. Suggested in 1990s as the means to explore the methods of accounting further and increase revenues, the specified theory, in fact, allows for improving the performance of a company to an impressive extent. The theory in question seems especially viable once the material covered in the lecture is integrated into it. Indeed, by including both the processes related to the financial transactions, and the ones that concern organisational behaviour, into the accounting strategy, one will be able to predict the efficacy of specific actions taken by the company with huge precision.2Advertising Looking for critical writing on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More The presentation in question has clearly affected my decision-making strategies. Impressed beyond belief by the information concerning two types of accounting, I will necessarily make sure that the methods for both are well developed in the organisation that I will work for. The possibilities, which the use of efficient accounting strategies with regard to the two accounting types opens, enthral me, and I feel very enthusiastic about my future professional progress. Though the challenges, which I may face in the course of these strategies implementation, frighten me and make me feel somewhat uncertain, I am positively sure that I will be able to come up with a viable approach for addressing them. I have strong doubts that the two types of accounting described in the lecture occur in reality in a manner just as distinctive and obvious as Dr. Ebenezer represents them in his lecture; nevertheless, the fact that I already know so much about the financial issues in general and the process of accounting in particular fills me with hope for achieving success. Bibliography Ebenezer, S. â€Å"ChE 423 Process Economics Managem ent. Introduction to Financial Accounting.† Presentation for Project Management Decision Analysis School of Chemical Petroleum Engineering, 2014. Mourik, Carien van and ‎Peter Walton. The Routledge Companion to Accounting, Reporting and Regulation. New York, NY: Routledge, 2013. Footnotes 1. S. Ebenezer, â€Å"ChE 423 Process Economics Management. Introduction to Financial Accounting† (presentation, Project Management Decision Analysis School of Chemical Petroleum Engineering, 2014). 2. Carien van Mourik and ‎Peter Walton, The Routledge Companion to Accounting, Reporting and Regulation (New York, NY: Routledge, 2013), p. 104.Advertising We will write a custom critical writing sample on Financial Accounting by Dr. Ebenezer specifically for you for only $16.05 $11/page Learn More

Students plagued by poor grammar - Emphasis

Students plagued by poor grammar Students plagued by poor grammar University students writing is plagued by poor grammar and punctuation and a lack of consensus on what constitutes a clear writing style, new Emphasis research has found. This inaugural research project, which marks the launch of the Emphasis Research Centre, suggests that todays graduates the business writers of tomorrow arent being encouraged to write in a clear, straightfoward manner that will serve them (and their future colleagues and clients) best in the world of work. The results, compiled from an online survey of academics and lecturers from 37 UK universities, reveal a range of problems from poor grammar and punctuation to an inappropriate style. But the real problem may well be the inconsistent advice handed down from lecturers. The survey reveals a lack of agreement on what constitutes a good writing style: there is a real gulf between the plainer language tutors claim to prefer, and the typically opaque and multi-syllabic language of academia. So it isnt the case that the problem is going unrecognised or being ignored. Rather there is just a need for a unified and uniform support system. University lecturers are keen to help students overcome worrying deficiencies in their writing, says Emphasis CEO, Rob Ashton. But a lack of familiarity with the building blocks of a clear, plain style makes that goal hard to achieve. To read the full report on this research, click here. Other research has recently highlighted the link between low levels of literacy and a lack of success in the workplace. The report, published by the National Literacy Trust, found that one in six adults has levels of literacy lower than that expected of an 11-year-old. Two-thirds of men and three-quarters of women with poor reading and writing skills had never received a promotion.

Development of a publishable paper Essay Example | Topics and Well Written Essays - 2000 words

Development of a publishable paper - Essay Example Methods A qualitative research methodology is employed for the purpose of the study. The common themes in the literature on the therapeutic relationships between the nurses and clients are identified. The study was administered on a sample target group (who were screened based on their experiences of having worked in mental healthcare) of nurses who work in the psychiatric and mental health care hospitals in and around Melbourne in Victoria Australia. A preliminary mailed questionnaire was used to eliminate nurses with no prior experiences in mental healthcare. A telephonic interview was also administered on these respondents to know their willingness to take part in the sample survey. Thus, the participants for the survey consisted of 40 nurses who worked in and around Melbourne in Victoria Australia with at least two years of working in mental healthcare. The questionnaire comprised of 8 interrelated questions most of which were open ended. Results and Conclusions The results of th e study confirmed the common themes identified in the literature review. While therapeutic relationships have been identified as very much significant by the participant nurses they expressed their concern over the inadequacy of ongoing staff training, the heavy work schedule and the problems associated with maintaining professional boundaries. The respondents regarded mutual trust, empathy, confidentiality and non-judgment, feelings of reciprocity and connectedness, and acceptance and understanding as the key factors of effective therapeutic alliance whereas respect, communication and interpersonal skills, and professional knowledge were complementary. On the other hand, the major crippling factors (that prevent effective therapeutic alliance with patients) identified by the respondents consisted of mistrust, breach of confidentiality, ego, lack of communication and interpersonal skills, and lack of professional knowledge. Introduction and Background The therapeutic alliance betwee n the nurse and the client assumes utmost significance in the mental healthcare setting as the patients are greatly in need of personal counseling, guidance and care. Nurses need to have professional knowledge and skills to establish effective therapeutic relationships with the clients and they should be specially trained in displaying caring attitudes and behaviors towards the clients. The ultimate aim of the therapeutic alliance is the physical and mental well-being of the clients and as such the therapeutic relationship should be â€Å"based on trust, respect, empathy and professional intimacy, and requires appropriate use of the power inherent in the care provider’s role† (College of Nurses of Ontario, 2009, p. 3). The five components of effective nurse-client relationships have been identified as â€Å"trust, respect, professional intimacy, empathy and power† (College of Nurses of Ontario, 2009, p. 3). Nurses who work as catalytic agents of change needs to have good communication as well as interpersonal skills and a thorough knowledge regarding the dynamics of the therapeutic relationship (McQueen 2000). It is also significant that the nurses are able to build rapport and trust with the patients (McQueen 2000), show trust and commitment (Morse

Crisis Management Case Study Example | Topics and Well Written Essays - 2000 words

Crisis Management - Case Study Example Sometimes the case is not so clear and so it is upon the doctor and the nurses in charge to decide how well to manage the crisis as they try to establish the best way to handle the situation. This paper will address the way to handle a crisis referring to a common case where the creation of an intestinal stoma is important to divert the intestinal contents and act as a way of managing the symptoms that the patient is having. The patient in reference has a past medical history of hypertension and so it is tricky on how to make her understand the nature of the case that the doctors are handling. Informing her that she may need a surgery should be done in a well-informed manner to avoid running into more complications which are tougher to manage. Her new symptoms makes it important to create a stoma in order to divert the enteric contents and make it possible to surgically manage the gastroenterologic symptoms (Clear Passage Physical Therapy, n.d). Once the patient was admitted the first thing we did as it’s the routine is to assess her condition and inquire on her past medical history. That is important in establishing the best way to handle her and avoid complicating the case even more. Emma is 54 years old and she works in a retail shop. We establish that she has a past medical history of hypertension. She is both socially and physically capable and independent which is important to establish whether she may be having fears on the way she will be making a living if she is subjected to a treatment or a management plan that will affect her physically. The symptoms she is having which include nausea and vomiting leads to the conclusion that this is an emergency case and so she has to be admitted to an acute surgical unit through the acute and emergency department due to abdominal obstruction. Other symptoms which are used to come up with the decision include the fresh rectal bleeding with associated altered bowel

Artist Statement (Describe the photographies) Assignment

Artist Statement (Describe the photographies) - Assignment Example He has adopted a classic ruminating pose. In Math Problem (05_lee.jpg), we have the clear case of a student apparenetly solving a math problem in the library. He is taking help from an online source via a laptop, as well as referring to his notebook for writing the solution. He seems tired. Care has been taken to include as much of the setting as possible. In Group Session (06_lee.jpg), we have the case for a frontal photo representation of a group of students that appear to be working on a joint problem or in a group. They are looking at their laptops, which are a ubiquitous symbol of American life and indeed of education and the youth. An everpresent Pepsi lies on the table for refreshment. In Photograph 8 (08_lee.jpg), the emphasis shifts outside in the open air, as our subject is a female student sitting crosslegged in a public park, her schoolbag tossed by her side. The angle of the photography is rather unique and accentuates the lights in the park among the trees, as well as in the spectacles worn by the subjet. She seems hard at work and is apparently a nature lover or prefers the quiet of this venue compared to a noisy and closeted library. In Photograph 9 (09_lee.jpg), we see another image of the same subject. She has been interrupted and looks up with surprise. She seems a little taken aback, although there is a glimpse of a smile as her picture is being taken. It is obvious that she was not ready for this. In Photograph 10 (10_lee.jpg), we see a very happy student near the door of a dormitory or study area in a college or university. He has turned to face the camera. It is obvious that he has heard some very good news and we can only wonder what it is as there are no other visual cues. We can imagine that he has got A grades in one or more exams. In Photograph 11(11_lee.jpg), we have the camera looking down towards many subjects in the library area. It is just to show a new focus from a new angle. The subjects are doing different things,

The Impacts Of The African Slave Trade History Essay

The Impacts Of The African Slave Trade History Essay Slavery was carried out in various parts of the world and mainly in some parts of Africa, Asia, Europe and America. Slave trade was at the highest during the period at which Americans were under the colonial powers of the European states. Europeans carried out their slave trade extensively in African nations. It is said that low economic level in African nations made it easy for Europeans to take control over Africans. The major slave trade regime against Africans by Europeans was known as Atlantic slave trade. It was not the only trade though it is believed to have been the most extensive both in volume and intensity wise. The Africans who were victims of slave trade to the Europeans are said to have been hostages of endemic warfare that was between different states of Africa. Their traders gained weapons and other basic necessities from Europeans in return. Contrary, Africans carried out the trade against themselves. There existed many divisions between African regions. Some of the divisions were ethnic, driven by culture and beliefs, religion, political, economic level, and boundary conflicts. Those divisions brought about conflicts and wars. Those who went into war captured their enemies who were source of wealth to them on trading with Europeans. The trade was barter trade whereby Europeans went off with slaves in exchange of goods such as manufactured cloth, alcohol, weapons among others. Interestingly, the slavery trade had become the major international trade to Africans. The trade had grown extensively into communities and family levels. Kingdom rulers of the community did not discourage the trade rather they encouraged by selling out those who were their enemies or the most hardworking personas of the kingdom. At the family level, family members would sell out their counterparts mostly when there were family disputes among different families or family members. All these made it easier for the Europeans to acquire slaves from traders who were willing to sell out themselves (Williams 1994,p.12). The main reason was the shortage of labor in the continent whereby demand for laborers had exceeded the capability of the population supply. Slaves who landed into Europe at early period of slavery were the Aboriginal peoples. At first they were a few but they suffered from diseases and cruelty from racist Europeans. Immense numbers of them were hired for mining, and in the plantations which were labor-intensive in growing, harvesting and processing of products such as sugar, cotton and other low-prized tropical crops. Affordability of low cost of labor helped in the economic growth of European states at the period. The first European state to carry out slave trade was Portugal. Portuguese were in dire need of laborers for mining and sugar plantation activities in Brazil which was their colony at the period. Later European states completion towards the slavery began when Brazil was seized by Dutch which eventually became to be the leading slave trading power in seventeenth century. They sold slaves to their colonies, to British and also to the Spanish. In late 17th century, Britain rose to be the leading trading power after gaining the control over the Americans. The other reason was large size of the market for European products. The triangular Atlantic slave trade is believed to have been the most convenient and profitable trade route. This is because Ships leaving Europe were only required to carry trade goods on their way to Africa. On arrival to Africa exchange of the goods for slaves took place. To Europeans the trade was always to their favor since cheap goods were of more value to poor African states who complied effectively in the trade. However, Europeans got to a point of carrying out supplying role of slaves to the world. Some of slaves acquired from Africa were transported to the American states for trade. In America, they traded slaves for the agricultural products, which were in many cases produced through slave labor. Due to low cost of labor, agricultural products were acquired at a low prize. To the Europeans trade route was an important business since it required that a ship make a leg of the voyage for a substantial profit waiting at the destination. This enhanced the international relationships between European nations and their trade counterparts. In addition, ships used less energy on their ways since trade routes were designed in a specific manner. This is because trades men followed the routes which they would take full advantage of the widespread winds and currents which propelled their ships. For instance, the journey from a place like West Indies or any other place in the southern United States to any other place in Europe would be propelled by the waves of Gulf Stream. This made it cheaper for Europeans to acquire slaves from other nations (Klein 1999,p.23). However, in industries, which were most profitable, slavery was the main source of labor of the time. Majority of the slaves were hired in the sugar production sector. Sugar plantations were the most labor intensive activity in the time. In additionally, the other slaves were hired in other labor intensive activities such as in coffee, cotton, and tobacco harvesting, and also in the mining. Slaves were basic possessions to European states and they always protected them so as to retain them in their land. For instance, in 1763, France had agreed to give out vast colony of New France in exchange for permit to keeping Antillian island of Guadeloupe. As the time went by, opposition against slave trade developed in Europe. The move was fore headed by religious movements such as Religious Society of Friends and also established clergies of the Evangelical ministries such as the William Wilberforce. Later individuals joined the movements and from which they protested against the slave trade to their state powers. However, owners of colonial holdings opposed the move (Rodney 1981,p.14). Success of the moves was marked by abolition of slave trade in Denmark through the legislation in 1792 and took its effect later in 1803. Britain followed the compliance by imposing ban to the trade in early 1807. Britain kingdom had to impose rigid fines for any one who allowed slaves to aboard a Britain destined ship. Additionally, the British Royal Navy, which in control of all worldsà ¢Ãƒ ¢Ã¢â‚¬Å¡Ã‚ ¬Ãƒ ¢Ã¢â‚¬Å¾Ã‚ ¢ sea, stopped other nations from participating in the slave trade through the declaration that equalized slaving to the piracy and culprits were to be punished by death penalty. To the Europeans, end of the slave trade, had insignificant obstacles which it is a must that they had to be overcome. Slave trade was an important part to the economy of the regional states. In 18th century, slaves were the main supply of labor that was required in the production activities of the agricultural products. However, end of slavery resulted into high cost of production and eventually the rise of prices of the same products in the market (Anstey 1975,p.34). However, some scholars studied the slavery ban movement slightly before the Second World War and concluded that it was in most probably recorded among the three or four important historical pages in the history of the European nations. This is mainly because slavery had an important impact to the growth of the economy and thus it was difficult for European nations to do away with it. Contrary, in his studies, Eric Williams, a West Indian historian, argued that it was as a consequence of the economic transitions, of European nations, which was unrelated to any morality factor. However, he based his squabble upon the idea that the colonies of West Indian were declining in the early 19th century. This is because they had lost political and economic importance to Europeans. Consequently, this decline made slavery to be an economic weigh down that made the British to have a will of doing away with it (Williams 1994,p.34). However, Williamà ¢Ãƒ ¢Ã¢â‚¬Å¡Ã‚ ¬Ãƒ ¢Ã¢â‚¬Å¾Ã‚ ¢s study is questioned. This is because decline in West Indian colonies manifested after 1807 when slave trade was banned. Moreover, slavery was economically flourishing at a fast pace before the ban. However, most likely the decline may have resulted from the effects of suppression which colonies felt from slave trade. In addition, the lowering of prices for the products which were produced through slave labor could be taken as evidence which exhibits that lowering in the price of a product leads to increase in the demand and eventually increasing the total profits. In addition, it is said that profits which were earned as a result of the slave trade lasted at low levels. Results say it was always about ten percent of the total investment and indicated no verification of the decline. More importantly, the prices of lands in West Indies, as an essential tool in analyzing economic growth of the region also did not decline until after discontinuation of the slave trade. Also, the economies of colonies which heavily relied on agricultural products did not decline. In fact are said to have been at the peak in 1807. However, there was a reason for Williams to be biased. This is because he was actively drawn into the movements which advocated for the independence of the colonies of Caribbean. With that notion he had a drive to try to snuff out any idea of such an unsparing action by colonialists to their colonies. However, some scholars have acknowledged Williams arguments in their works though they agree to the fact that the issue of morality was combined together with politics and economic forces so as to end slavery in Europe. However, religion is believed to have had the strongest movement that campaigned against slavery and actually into convincing Westminster into outlawing the trade. More also, Evangelical protestants together with Quakers formed a group which viewed slavery as an act of inhumane. These individuals formed the minority persons in the population, but more interestingly they were passionate and the group had many members who were enthusiastic individuals (Emmer 2000,p.45). In the parliament, large number of members presented these groups. Their parliament presence is said to have been so strong in that at their height they had control of about thirty five to forty seats. Normally precarious government positions acted as to magnify their numbers and also their service to the citizens. The members of the group were known as saints and William Wilberforce was their leader. Most importantly they were campaigners of the anti-slave in the European nations. Parliamentarians who belonged to the group were tremendously enthusiastic and frequently saw their delicate battle in opposition to slavery as a delightfully predestined crusade. However, after the ending of slavery in Britain, British felt obliged by economic pressure to force down other European nations into inserting themselves into a common economic straitjacket, or else the colonies of Britain would have became uncompetitive with those who were belonged to other nations. Ironically, British effort to campaign against slavery was an unparalleled foreign policy effort to combine economic powers (Drescher 1999,p.98). However, the Britainà ¢Ãƒ ¢Ã¢â‚¬Å¡Ã‚ ¬Ãƒ ¢Ã¢â‚¬Å¾Ã‚ ¢s campaign did not full succeed. This is because some European nations strongly objected the move into surrendering rights to the trade. These nations included Spain, and France. However, Britain did not back down but instead used every tool to trying to persuade these nations so that they may follow its lead. Interestingly, Spain agreed but through a payment of a ransom. Spain received over one million pounds in order for it to end the slave trade. For the France, it was difficult at outset. At first, Britain tried to inflict its idea of solution during the negotiation meeting at the near end of Napoleonic Wars. More devastating to the British is the reluctant of Russia and Austria who vowed not to end the trade. The people and government of France had profound uncertainties about compromising to the demands of Britain. This is because they did not only that other nations end the trade, but also their right to keep watch over the ban. However, Royal Navy was permitted to carry out searches in any apprehensive ships in the waters and confiscate any carrying slaves, or in operation to doing so. It is these stiff demands that kept France into the trade for a long time. More surprisingly, in 1815, France gave in to the ban but they never allowed Britain to police to interfere with their activities neither did they watch over themselves. That made it easier for the illegal trade to continue for a long time. French citizens had initially been indifferent to the trade. With that fact, their national pride could not allow Britain to dictate over their policies. Contrary, conservative backlash vied that reformist movement as tainted by the after the revolution. However, in France, a complete halt of slave trade was realized in 1848 (Drescher 1999,p.78). In conclusion, slave trade was of more benefits to the European nations. Europeans low population at the period called for more man power in the activities which were meant to be drivers of the economic growth. Thus, Africa became their target as a source of man power. However, there came a period when European nations came to Africa for slaves and in turn selling them out to other nations in the world thus strengthening interrelationships between different nations. The ending of slavery did not ogre well to the economic growth since affected nations suffered an economic down turn.

The Infiltration of German Propaganda Into American Culture :: World War II WWII WW2

The Infiltration of German Propaganda Into American Culture "Propaganda, propaganda, propaganda. All that matters is propaganda." -- Adolf Hitler (Welch ,1) During World War II, propaganda saturated the eyes and ears of countless Germans. Films, such as Triumph of the Will declared the superiority of Hitler's ideas and hopes for the future, while posters increased the ever-rising nationalism of the public. Radio was a major part of everyday life and an inventive way to bring anti-Semitic discourse to the ordinary days of the people. Hitler knew how effective propaganda could be and conveyed that "propaganda for the masses had to be simple, it had to aim at the lowest level of intelligence, and it had to be reduced to easily learned slogans which then had to be repeated many times, concentrating on such emotional elements as love and hatred" (Welch, 3). In short, he had to circulate the kind of information that everyone would understand and remember. Today, people from the United States look at World War II with horror and disbelief, wondering just how could the Germans be so "brain washed" to agree that it was a good idea to kill off an entire culture? Many do not realize that Hitler's propaganda was so well thought out that his ideas had seeped into everything -- including American culture. Although, the United States fought against the Nazi ideals, there were subtle ways that German ideas affected American society. A prime example of Hitler's propaganda that leaked into American society is the sample of anti-Semitic verse, simply titled "To the Tune of the Marine Hymn." This passage was circulated widely between civilians and soldiers in the United States during World War II and is sung to the tune of the Marine Hymn. It brilliantly plays on the stereotypes of the Jewish culture that were accepted by many as a reality. By setting the passage to the tune of the Marine Hymn, this piece of propaganda gives American men a sense of nationalism, as well as a very familiar and catchy tune that will stay in their minds. The well-known melody helps to downplay the intolerance of Jews in the lyrics and it is easy for many people who are not paying attention to miss the stereotypes that are played out. Instead, there is almost a sense of comedy or a softening of the evil intentions of the appalling lyrics. The lyrics of the song are ideas that were commonplace to the American population during the time of World War II.

Patient Screening

1. The mother of a 6-month-old infant calls the office requesting an appointment for her child. She advises that she thinks the child’s head appears swollen and that there are areas that appear to be bulging. What is your response regarding the appointment? Based on the symptoms the mother has given, my diagnosis would be that the child could possibly suffer from the condition hydrocephalus. The symptoms which she described such as, swollen head, and bulging areas of the head share some of the same symptoms as hydrocephalus.Hydrocephalus is also more likely to occur during the infant stage, so the child is also within the likely age rage (6 months). I would advise the mother for prompt assessment (to be seen within 24hrs). In addition, schedule her for the next available appointment in the doctor’s office. 2. The mother of a 3-year-old boy calls to report her child had the onset of vomiting and abdominal pain during the night and is now experiencing blood in his urine. She says she just noticed a swelling on his left side toward his back. She requests and appointment. What is your response regarding the appointment?My diagnosis in this case would be that the child possibly suffers from Wilm’s tumor. The child is displaying symptoms such as mass in kidney region (swollen on the back left side), hematuria (urine in the blood), pain in the abdomen, and vomiting. Wilm’s Tumor occurs in children usually under 5 years of age, and this child is 3 years of age (within likely age range). I would advise the mother for prompt assessment, and schedule the next available doctor’s appointment. 3. The mother of a 15-day-old infant son reports that he started having episodes of vomiting with the emesis â€Å"shooting out of his mouth† after feeding.She also reports the infant appears hungry, continues to feed, and has not gained any weight. How do you respond to this call? After listening to the mother describe her infants symptoms, it is possible that her son suffers from Congenital Pyloric Stenosis. The child has projectile vomiting which means he should be seen promptly. However, other symptoms the child exhibits include staying hungry and not gaining weight. Child is 15 days old and symptoms appear around 2-3 weeks of age. I would advise the mother for prompt assessment, and schedule the next available appointment in the doctor’s office.4. Just as the office is closing for the day, a mother calls about her child who just started experiencing signs and symptoms of respiratory distress including hoarseness; fever; a harsh, high-pitched cough; and a funny, high-pitched sound during inspiration. The physician has already left the office for the day. How do you handle this call? From the symptoms the mother has described about her child it is possible her child could be suffering from croup. Symptoms include hoarseness, high-pitched cough, and fever. I’d advise the mother for immediate evaluation and to take her child to the ER. 5.A mother calls to report that her three children have been complaining of being fatigued, having headaches, and stomach, muscle, and joint pain for the last 2 weeks. She also states there has been a significant change in their behavior. How do you handle this call? My diagnosis in this case would be that her children possibly have tetanus. Her children are displaying signs of irritability and joint stiffness, along with many other symptoms that sound like tetanus. Signs such as, fatigue, head and stomachaches and muscle pain, could be spasms. I would advise mother for immediate evaluation, for the mother to take her children to the ER. Patient Screening 1. The mother of a 6-month-old infant calls the office requesting an appointment for her child. She advises that she thinks the child’s head appears swollen and that there are areas that appear to be bulging. What is your response regarding the appointment?Based on the symptoms the mother has given, my diagnosis would be that the child could possibly suffer from the condition hydrocephalus. The symptoms which she described such as, swollen head, and bulging areas of the head share some of the same symptoms as hydrocephalus. Hydrocephalus is also more likely to occur during the infant stage, so the child is also within the likely age rage (6 months). I would advise the mother for prompt assessment (to be seen within 24hrs). In addition, schedule her for the next available appointment in the doctor’s office.2. The mother of a 3-year-old boy calls to report her child had the onset of vomiting and abdominal pain during the night and is now experiencing blood in his urine. S he says she just noticed a swelling on his left side toward his back. She requests and appointment. What is your response regarding the appointment? My diagnosis in this case would be that the child possibly suffers from Wilm’s tumor. The child is displaying symptoms such as mass in kidney region (swollen on the back left side), hematuria (urine in the blood), pain in the abdomen, and vomiting. Wilm’s Tumor occurs in children usually under 5 years of age, and this child is 3 years of age (within likely age range). I would advise the mother for prompt assessment, and schedule the next available doctor’s appointment.3. The mother of a 15-day-old infant son reports that he started having episodes of vomiting with the emesis â€Å"shooting out of his mouth† after feeding. She also reports the infant appears hungry, continues to feed, and has not gained any weight. How do you respond to this call?After listening to the mother describe her infants symptoms, it is possible that her son suffers from Congenital Pyloric Stenosis. The child has projectile vomiting which means he should be seen promptly. However, other  symptoms the child exhibits include staying hungry and not gaining weight. Child is 15 days old and symptoms appear around 2-3 weeks of age. I would advise the mother for prompt assessment, and schedule the next available appointment in the doctor’s office.4. Just as the office is closing for the day, a mother calls about her child who just started experiencing signs and symptoms of respiratory distress including hoarseness; fever; a harsh, high-pitched cough; and a funny, high-pitched sound during inspiration. The physician has already left the office for the day. How do you handle this call? From the symptoms the mother has described about her child it is possible her child could be suffering from croup. Symptoms include hoarseness, high-pitched cough, and fever. I’d advise the mother for immediate evaluation a nd to take her child to the ER.5. A mother calls to report that her three children have been complaining of being fatigued, having headaches, and stomach, muscle, and joint pain for the last 2 weeks. She also states there has been a significant change in their behavior. How do you handle this call? My diagnosis in this case would be that her children possibly have tetanus. Her children are displaying signs of irritability and joint stiffness, along with many other symptoms that sound like tetanus. Signs such as, fatigue, head and stomachaches and muscle pain, could be spasms. I would advise mother for immediate evaluation, for the mother to take her children to the ER.

iDecisionTM Case Essay

For more information on iDecisionTM, please contact: Sanjib Ghosh | sajib.gosh@techmahindra.com Ramesh Kumar Koona | rameshkumar_koona@mahindrasatyam.com About Tech Mahindra: Tech Mahindra is a global systems integrator and business transformation consulting firm focused on the communications industry. Tech Mahindra helps companies innovate and transform by leveraging its unique insights, differentiated services and flexible partnering models. This has helped customers reduce operating costs, generate new revenue streams and gain competitive advantage. For over two decades, Tech Mahindra has been the chosen transformation partner for wireline, wireless and broadband operators around the world. Tech Mahindra’s capabilities span across Business Support Systems (BSS), Operations Support Systems (OSS), Network Design & Engineering, Next Generation Networks, Mobility, Security Consulting, Testing, and other areas. Tech Mahindra’s solutions portfolio includes Consulting, Application Development & Management, Network Services, Solution Integration, Product Engineering, Managed Services, Remote Infrastructure Management and BPO. Over 34,000 professionals service clients across the telecom eco-system, from a global network of development centers and sales offices across Americas, Europe, Middle-east, Africa and Asia-Pacific. Tech Mahindra is the largest telecomfocused solutions provider and 5th largest software exporter from India. www.techmahindra.com About Mahindra Satyam: Mahindra Satyam (OTC: SAYCY) is a leading global business and information technology services company that leverages deep industry and functional expertise, leading technology practices, and an advanced, global delivery model to help clients transform their highest-value business processes and improve their business performance. The Company’s professionals excel in enterprise solutions, supply chain management, client relationship management, business intelligence, business process quality, engineering and product lifecycle management, and infrastructure services, among other key capabilities. Mahindra Satyam is part of the US$ 8.25 billion Mahindra Group, a global industrial conglomerate and one of the top 10 industrial firms based in India. The Group’s interests span financial services, automotive products, trade, retail and logistics, information technology and infrastructure development. Mahindra Satyam development and delivery centers in the US, Canada, Brazil, the UK, Hungary, Egypt, UAE, India, China, Malaysia, Singapore, and Australia serve numerous clients, including many Fortune 500 organizations. iDecisionsâ„ ¢ A Packaged Analytical Application for Business Transformation www.mahindrasatyam.com Copyright  © 2011 Tech Mahindra All rights reserved. iDecisionsâ„ ¢ – a packaged analytical application for business transformation iDecisionsâ„ ¢ is a packaged, custom-friendly, open analytics application with industry solution sets across Banking, Insurance, Telecom, Airlines, Manufacturing, Retail, Travel and Logistics, Education, Pharmaceutical and Healthcare. The solution consists of horizontal solution sets for Finance, HR, Procurement, Sales and Customer intelligence. iDecisionsâ„ ¢ enables efficient business management through effective data integration and information analysis to help generate business insight and drive innovation. It incorporates industry best practices in key performance indicators (KPI), logical data models, analytical templates, dashboards and processes. iDecisionsâ„ ¢ Telecom Solution for On-premise implementations and Cloud using Microsoft BI stack iDecisionsâ„ ¢ provides a unique, powerful resolution to an all too common telecommunications industry conundrum. It incorporates industry best practices into an analytical application suite that turns decision making from an art to a science. iDecisionsâ„ ¢ for telecom companies is designed around the following key subject areas: 1 BI Implementation Roadblocks Unclear Business Requirements 2 Multiple Data Sources 3 Time to market 4 Proprietary Technology Standards iDecisionsâ„ ¢ for Telecom Application Engines Customer Value Fraud Detection Churn Prediction RFM scoring Behavior Scoring Best Practices Inventory Industry Standard Business Definition Unified Data Model Best Practices Inventory Industry Standard (XML, CWM) Standard Technology Stack Analytical Applications Customer Intelligence Subscriber Intelligence Campaign Intelligence Usage Intelligence Marketing Intelligence Sales Intelligence Revenue Intelligence Revenue & Margin Analysis Network Intelligence Fault Management Solution Components Adaptive Architecture Reusable Artifacts Call Pattern Intelligence Product Affinity Roaming Intelligence Channel Intelligence Mobile Number Portability Intelligence Contact Center Intelligence Revenue Assurance Performance Management Data Integration Hub How iDecisionsTM addresses BI implementation roadblocks Churn Intelligence Customer Life cycle in Converged networks Credit & Collections Membership & Loyalty Traffic Management Demand forecasting & Capacity Planning Core Post Paid Pre Paid Fixed Line Data Converged Network Video Cable Benefits of iDecisions TM Packaged, customization-friendly, open analytical solution Industry best practices in KPIs, analytical templates, dashboards and processes Modular nature allows clients to pick and implement only selective modules Complements Microsoft BI Capability Highly customizable to suit each customer’s unique BI needs Reduces time-to-market Minimizes risk of failed implementation iDecisionsTM is a pre-built BI solution that is also available on cloud which enables organizations to access information and perform intelligent analysis over a virtual environment. Significant advantages of iDecisionsTM on Cloud offerings include: Low upfront infrastructure investments, lower maintenance and software licensing costs Just-in-time infrastructure with dynamic capacity management saves cost Businesses can turn capital expenses to variable operating expenses Shrinking of processing time due to parallelization; addresses key difficulties surrounding large scale data processing iDecisions based solutions are also available on cloud iDecisions based pre-packaged BI solutions are offered on cloud platform as well. The cloud solutions can be offered either on Mahindra Satyam’s own data centers or on third party data centers. TM TM Customer is risk-free – the risk is completely skewed towards the service provider Usage-based costing Multi-tenant 1 2 Architectural depiction of iDecisionsâ„ ¢ using Microsoft BI Stack The vertical-specific data models from iDecisionsâ„ ¢ are wrapped with relevant ETL and OLAP tools to create end-to-end BI solutions and these solutions are hosted on a cloud platform. The security aspects of cloud computing are well addressed by the iDecisionsâ„ ¢ BI solution which has three layers of securities built – OS-level security, DB level security and Application level security. Clients Scale-up supported by Database design Schema design Physical design Hardware selection and configuration Software selection and configuration Data loading Query specification and tuning SECURITY LAYER 3 4 Case Study 1 Telecom Major in Bahrain Case Study 2 Telecom Major in Mauritius About the Client The client is a leading mobile and data services operator with licenses in 7 Middle Eastern and 15 sub-Saharan African countries. With employee strength of 15,000, the client provides comprehensive range of mobile voice and data services to over 50.74 million individual and business customers with revenue of $ 3 billion. Business Challenges/Needs of the Client The client wanted to address its key challenges such as: Changing consumer preferences Growing cost Lack of good understanding of customer behaviour Unavailability of information on customer churn Unavailability of standardized reporting on organizational basis Unavailability of reports on time Migration from operation to analytics Scattered data source Mahindra Satyam’s Solution Mahindra Satyam deployed a comprehensive solution leveraging its business intelligence solution accelerator iDecisionsâ„ ¢. The solution provided consolidated information to senior management and the ability to execute ad-hoc reporting. The solution helped client to undertake data analysis with data visualization capabilities in Customer Intelligence, Usage Intelligence, Marketing and Revenue Intelligence along with the subject areas such as Churn Management, Loyalty Intelligence, Sales Management, Call Pattern / CDR intelligence. iDecisionsâ„ ¢ Telecom modules implemented for this project included Customer Intelligence, Usage Intelligence, Marketing and Revenue Intelligence. The solution helped assess customer behaviour and pro-actively design marketing programs and identify cross sell / up-sell opportunities besides improving profitability by effective tracking of product/customer channel relationships. iDecisionsâ„ ¢ solution has been able to detect 30,000 churners and predict churners one month in advance. The customer loyalty & retention analytics along with the sales management analytics has resulted in customer retention rate of 33%. Thus out of a total of 30,000 probable churners, a total of 9,900 were retained. A total of US$ 900K was saved for client from iDecisionsâ„ ¢ churn solution in net savings for the fourth quarter. Business Benefits delivered to Client Detected 30,000 churners and predict churners one month in advance Customer retention rate of 33% Comprehensive view of information, from very highly aggregated summary information to the underlying events and detail transactions, for top management Savings to the tune of US$ 900K State of art analysis tools to aid the business users in performing data analysis with analytical and data visualization capabilities Analytics based reports rather than just operational Ability to slice, dice and ad-hoc reporting for deeper understanding of customer behaviour Ability to asses insights on churn behaviour of subscribers thereby aiding to strategize new marketing initiatives About the Client The client is a leading service provider of cellular telephony in the Republic of Mauritius. It provides GSM and UTMS, GSM, GPRS, 3G/UMTS as well as 3.5G/HSDPA and WiMAX networks and offers a range of value-added services telecommunications services throughout the country. Business Challenges/Needs of the Client The client wanted to address its key challenges such as: Providing the senior management with a comprehensive view of information, from very highly aggregated summary information to the underlying events and detail transactions Providing state of art analysis tools to aid the business users in performing data analysis with analytical and data visualization capabilities Providing Customer segmentation capabilities to the senior management through access to consolidated information Mahindra Satyam’s Solution Mahindra Satyam proposed iDecisionsâ„ ¢ framework for this implementation which is part of the iDecisionsâ„ ¢ suite of analytical applications that accelerates the implementation of a Business Intelligence solution with pre-built data model and analytical templates. Besides allowing the client to easily turn the volumes of data they collect and store into meaningful information, the implementation of business intelligence and data warehouse solution covered all the subject areas such as subscription intelligence, call pattern intelligence, roaming intelligence, revenue & margin intelligence, campaign intelligence, churn intelligence and sales intelligence. Business Benefits The solution helped the client to align BI technology initiatives closely with their business strategy and vision through the following benefits Business Intelligence Analysis Advanced Analytics Dashboards Strategic Decision Making